Ulster private-well treatment
Prepared for Mike Mormino | ENPRESS Group · Research checked 11 November 2026
Sell PIONEER through an Ulster installer
Ulster’s pilot offers eligible households up to $5,000 toward whole-house PFAS treatment, helping pay for the installation and equipment they need. ENPRESS’s sales route is through the local installer choosing that equipment. Contact Desiree Lawlor, co-owner of Hart Water, listed for Ulster, to put a PIONEER proposal in front of a potential channel buyer. [1, 2, 3, 4, 6]
Private Well PFAS Testing and Mitigation Rebate Pilot | Ulster County, NY
Owner: NYS Department of Health with Ulster County · Ulster County, New York
YOUR SALES SCOPE
PIONEER whole-house treatment equipment and application support for local installers. [3]
PROJECT POSITION
Ulster is accepting private-well pilot applications. [1]
Why it fits
01 PIONEER’s whole-house PFOA/PFOS treatment range aligns with the pilot’s household treatment focus. Lead with the specific configuration and evidence an installer needs. [1, 3]
02 The state publishes an Ulster-serving contractor directory. That gives your sales team a practical starting point for installer conversations. [2]
03 The program requires post-treatment laboratory results. Your application data and installer support can help build a clear, documented treatment package. [1, 3]
Your first move
Desiree Lawlor | Co-owner, Hart Water
Ulster-serving installer. Phone: Hart Water business line. [2, 4, 6]
Desiree@harth2o.com · 845-336-4353
Ask: Desiree, which treatment configurations are you quoting for Ulster pilot households, and would a PIONEER product/application review be useful for your upcoming work?
From insight to action
Where your offer fits
Household PFAS treatment [1]
Your contribution: Present the relevant PIONEER configuration. [3]
Next step: Match model and media documentation to rebate requirements.
Ulster installer channel [2]
Your contribution: Equip local contractors with a focused product proposal.
Next step: Discuss household flow, water chemistry and service support.
Documented installation [1]
Your contribution: Supply specifications and application support.
Next step: Build the post-treatment sampling and invoice requirements into the proposal.
The pilot supports eligible household treatment with rebates. Build the installer proposal around program requirements and the homeowner’s eligibility letter. [1]
People to know
PROGRAM REQUIREMENTS
Ulster: doh-environmental@ulstercountyny.gov / 845-340-3010 for rebate rules. [5]
SECOND NAMED ROUTE
Tom Lawlor, Hart Water co-owner: use 845-336-4353 and ask for Tom. [4]
What happens next
NOW — INTAKE OPEN
Ulster is included in current state application intake. [1]
HOUSEHOLD PROJECT SEQUENCE
Eligibility letter, treatment installation and documented rebate submission within the program’s six-month window. [1]
Evidence behind the opportunity
1. NYS DOH | Pilot | rev Oct 2026
2. NYS DOH | Contractor directory | Mar 2026
3. ENPRESS | PIONEER | checked 11 Nov
4. Hart Water | Named co-owners | 11 Nov
5. NYS DOH | Program contacts | 11 Nov
6. Hart Water | Desiree email | 11 Nov
Open current program or procurement records
Public sources checked 11 November 2026. The report identifies a local-installer sales route and the program steps for a treatment proposal.
Your next update
Discuss upcoming Ulster treatment proposals with Desiree, then match the PIONEER model and support package to the installer’s requirements.
CAL-ULS-ENP-001 · v1.3 · 11 November 2026
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